Postcard advertising for holiday light installation. Only one per card.

When holiday light installation is in season in Mid-Missouri

Demand is highest in Nov, Dec. The strongest 6-month run is Aug-Jan, so the time to lock in your spot is around June.

Where this comes from

installs Nov-early Dec, takedown Jan. Source: calendar (no weather dependence).

What it takes to pay for itself

The 6-month minimum costs $2,394. At a typical ticket of about $444, that's 6 new customers over six months. That's revenue, not profit, so plug in your own margin.

Ticket: Angi 2026 avg professional Christmas light installation $444. National averages; Mid-Missouri prices may be lower.

Where we mail for holiday light installation

Columbia, MO: best-fit neighborhoods include Thornbrook & Copperstone, Pierpont area, Georgetown & Southwest Hills.

Jefferson City, MO: best-fit neighborhoods include Wardsville area, Scott area, West Hills area.

Fit is based on the homes on each card: owners vs. renters, home age and value, household income and families, compared with who buys from holiday light installation.